Netflix reveals date of massive crackdown on password sharing
In its quest to stop password sharing methods, Netflix has finally announced the dates of when it will start its massive crackdown.
In its fresh announcement, the streaming giant has confirmed that it will begin tightening its rules in the United States and other countries during the current quarter.
This means Netflix will roll out its stringent policy to stop password sharing in between April to June and password sharing will be banned by July.
Under the current rules, Netflix subscribers are told they are not supposed to share their passwords with people outside their household.
In a statement released today, Netflix said, ‘We learn more with each rollout and we’ve incorporated the latest learning, which we think we lead to even better results.’
“To implement these changes, we shifted out the timings of the broad launch from late Q1 to Q2. “We are planning on a broad rollout of the password sharing crackdown including in the US in Q2,” Netflix said.
Netflix first confirmed plans to ‘monetize’ paid for account sharing globally in a letter to shareholders in October 2022. The subscription service introduced fees for password sharing in Canada, New Zealand, Portugal and Spain, last month.
Canadian subscribers can add an extra member as a ‘sub account’ for CAD$7.99 and in New Zealand the charge is NZ$7.99.
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